I sat down with Sarah Evans—tech trade PR legend and strategic communications startup founder—to speak all issues branding and affect: from non-public to B2B. You can watch the Youtube model of this podcast proper right here on this publish, or grasp the audio-only on Spotify, or over at .
In this podcast:
- How to amass 100okay *authentic* fans on Twitter
- What “newsworthy” seems like lately
- How to extend credibility while you’re now not getting conventional media protection
- Where to pitch tales to construct actual emblem validation
- Moving from being a Manager to being a Master Collaborator
- Hacking proof of the paintings enjoy employers are in search of on-line
- Creating a company-wide ‘Emotional Compass’ for extra conscious communications
- Why and how one can get started construction a community—particularly while you don’t want one
- How to develop your affect by way of amplifying the voices of the ones round you
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